What will video looping app Byte mean for marketers?
The co-founder of video looping app Vine has announced the return of the platform through a new app called Byte. Dom Hofmann took to Twitter to […]
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How to embrace storytelling in your social media content
The concept of storytelling hasn’t changed but the platforms on which we share them has. Here’s how you can use storytelling in social media.
What is social media app Vero and why do marketers need to know about it?
New social media platform Vero, which is a direct competition to Instagram, has taken the app world by storm. But is it a flash in the pan?
What’s driving engagement on LinkedIn?
While LinkedIn was once considered the ‘clunkiest’ of the social networking platforms, it’s recently become much more engaging and user-friendly.
The 5 biggest social media trends for 2018
As we look to the year ahead, it’s clear that social media will continue to dominate in 2018. Consumers are spending more time on social media
Social media advertising is ‘grossly underpriced’, Gary Vaynerchuk tells Melbourne crowd
Facebook advertising, as well as other forms of social media advertising, is “grossly underpriced” and brands are “leaving money at the table” if they’re not spending
Facebook launches Watch, a platform to share original video shows
It could be called Facebook TV, but instead it’s called Facebook Watch – and it’s going to make watching and sharing videos on social media that
How streaming video and influencers are changing marketing
Video streaming has become part of our every day life. Video is used to view webinars, learn life ‘hacks’, and watch Academy Awards stuff ups. And
Facebook flags fake news and hoaxes, Fact Check Unit relaunches
Facebook is taking a stand against fake news stories and hoaxes shared on the social media platform. The move comes in response to the 2016 US
3 takeaways from #digitalks: How to connect and drive social to sales
We attended Firebrand Talent’s recent #digitalks event where international business leader and Digivizer cofounder Emma Lo Russo presented the seminar ‘Unlocking the power of social data:
Our 2017 social media engagement checklist
Social media is a noisy and busy space but with some effort you can engage and connect with an audience and help build awareness of your
Santa uses social media to determine who is naughty or nice
Santa Claus has changed the way he populates his annual naughty or nice list, and people’s social media behaviour will now determine whether they receive Christmas