Assemblo
Published September 14, 2017
ABC launches $1m fund to boost podcast production
The ABC has announced a $1 million boost to its podcast production, aimed at supporting emerging community-based podcasters, while at the same time increasing...
Assemblo
Published September 7, 2017
Facebook launches Watch, a platform to share original video shows
It could be called Facebook TV, but instead it’s called Facebook Watch – and it’s going to make watching and sharing videos on social media that...
Assemblo
Published September 1, 2017
Micro-content: what it is and why you should include it in your marketing mix
It’s a very serious and scientific-sounding word for an emerging kind of marketing that is actually very cool and effective: micro-content. Micro-content...
Assemblo
Published August 18, 2017
Choosing the right font for your design
A lot of time can be spent on writing the right words, but an often overlooked element from non-designers is font choice. Whether you’re designing a...
Assemblo
Published July 28, 2017
Repetition is key: Why frequency makes your marketing effective
Anyone who has struggled to remember someone’s name at a party knows that repetition is key to information recall. It’s the same with marketing –...
Assemblo
Published July 6, 2017
4 ways to generate fresh ideas for your content marketing
In the information-rich environment of the present day, content is king. But what do you do when you run out of ideas? Rather than let your blog or content...
Phil Soliman
Published June 29, 2017
Why your business should embrace virtual and augmented reality
Assemblo recently attended a presentation about how virtual reality (VR) and augmented reality (AR) are creating new opportunities for content marketing...
Assemblo
Published June 22, 2017
Using emojis as a design element
The digital world has progressed so rapidly over the past few years that you can now have an entire conversation via text or messenger using emojis. From...
Sharon Green
Published June 15, 2017
How artificial intelligence (AI) will influence marketing
We recently attended Firebrand Talent’s Put It To The Panel session in Melbourne that explored how AI is disrupting and enhancing marketing. While most...