Twitter algorithm change: what it means for marketers
Twitter’s algorithm changes will significantly change the way marketing is conducted on the social media platform. Here’s what you need to know.
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Keywords 101: what are they and how are they used in marketing?
When you’re marketing your business, it’s essential to know how keywords work. Here’s what you need to know.
SEO hacks: 7 simple ways to build links for local SEO
Customers have a desire to shop locally – and if you’re a business owner, you want to be found locally. Here’s how you can improve your local SEO.
This is what Google classifies as helpful, valuable content
If you want the coveted first page result in search, you must know how the helpful content system works and how your marketing works with it.
SEO hacks: 5 ways small businesses can outrank big businesses
Here are five SEO hacks you can do today with minimal budget, that can have you competing with the big boys.
What is a content marketing strategy and why is it important?
Content can have a tangible impact on your business’ bottom-line results, so it’s important that your content strategy hits the mark.
5 tips to rapidly grow your email subscriber list
Email subscribers are marketing gold, but just like potential love interests, getting those email subscribers is not always easy. Here’s our tips.
How to create a marketing strategy
Put simply, a marketing strategy achieves efficiency, effectiveness and cost-savings. Here’s how you can create a strategy of your own.
What is a marketing strategy?
A marketing strategy is the game plan for growing your business through marketing – and it’s the plan of action every business needs to succeed.
Why it’s vital for retail associations to have a marketing plan
It’s crucial for retail associations to have a marketing plan to ensure that objectives are set, messaging is consistent, and goals are achieved. In summary: Setting
What is paid social media advertising?
The most successful advertising campaigns are those that target specific audiences. It’s the very reason why paid social media advertising is yielding
What is search engine marketing (SEM)?
Search engine marketing is an effective way to grow your business and reach new customers, enabling you to reach a large audience, around the clock.