Owners First – Developing a brand story and online presence

The business challenge

Supporting a major re-brand to successfully launch a full digital presence online

Owners First is a body corporate management firm with a focus on people. Putting owners first is literally in their name. As part of a major re-brand, Owners First wanted to showcase their brand story across their digital presence.

Owners First approached Assemblo to create a website that reflected their focus on putting people first. They also sought to expand on their existing branding to create messaging and copy for use across their website, social media and other digital presence.

The impact

Not just putting Owners First, but their tenants too

The new branding featured bold colours, attention-grabbing headlines and powerful photography. These elements allowed us to create an engaging user experience with animations and a clear, easy-to-use navigation model.

More than just telling a brand story, the Owners First website was designed from the ground up to put people first. With a focus on education, providing rich resources and unique content, we developed the Owners Hub as the one-stop place for everything related to the owners’ corporation.

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